Patagonian led the re-design and data migration process on one of the most prominent regional newspapers. Moreover, our DevOps team designed a high-performance infrastructure platform to improve critical business performance areas.
The newspaper publishing industry is expected to decline an annualized 7.6% to 80.5 billion dollars in the next five years, including the COVID-19 impact. The surge of online entertainment and news fueled by the rapid adoption of mobile devices and high-speed internet attracted a more significant advertising share, a challenging environment for the printed media
Diario Río Negro
Diario de Río Negro, funded in 1912, is the leading newspaper in Patagonia. A printed edition with a daily circulation of 50,000 copies and an online version first published in 1997 with an estimated 3.76 million visits per month make Diario de Río Negro the leading newspaper in the region.
Our client had their digital suite hosted with an infrastructure services company. This model was costly and challenging to manage: their primary website availability and scalability suffered whenever they had traffic peaks. Moreover, they didn’t have ownership of traffic data, a critical resource for any digital media company.
To build a flexible infrastructure based on AWS, giving our client total control over scalability decisions and configuration. This change also enabled them to obtain all the traffic information vital for their business, making them able to manage and improve their content strategies.
Dev | Data | DevOps
Our team made a thorough diagnosis and identified the key elements to improve the site and business performance. We focused on site availability, reducing downtimes to zero; and performance, reducing loading speeds to a half.
Patagonian tech team migrated over 1MM news article to a MySql Database.
Created a CMS platform with various wordpress plugins (Async.js, querymonitor, metabox.io, etc) to ensure flexibility and speed in the publishing process.
Patagonian’s expert Devops team could easily define the tech stack to be used, the business priorities, and the best procedures to be carried out to ensure a fast and reliable platform.